The Best Digital Marketing Campaigns in the World :
Ryan, Damian.
The Best Digital Marketing Campaigns in the World : Mastering the Art of Customer Engagement / Damian Ryan and Calvin Jones. - London : Kogan Page, 2011. - vi, 210 p. ; 22 cm.
Includes index.
9780749460624 (pbk.) : 0749460628 (pbk.) : 0749460636 (ebook) 9780749460631 (ebook)
2010053866
Internet marketing--Case studies.
Advertising campaigns--Case studies.
Social media.
Marketing--Management.
658.872 / RYA
The Best Digital Marketing Campaigns in the World : Mastering the Art of Customer Engagement / Damian Ryan and Calvin Jones. - London : Kogan Page, 2011. - vi, 210 p. ; 22 cm.
Includes index.
9780749460624 (pbk.) : 0749460628 (pbk.) : 0749460636 (ebook) 9780749460631 (ebook)
2010053866
Internet marketing--Case studies.
Advertising campaigns--Case studies.
Social media.
Marketing--Management.
658.872 / RYA