Marketing /
Etzel, Michael J.
Marketing / Michael J. Etzel, Bruce J. Walker, William J. Stanton. - 11th ed. - New York : McGraw-Hill, c1997. - 624 p. : col. ill. ; 26 cm.
Includes bibliographical references and indexes.
0071147357
96019807
Marketing.
658.8 / E859
Marketing / Michael J. Etzel, Bruce J. Walker, William J. Stanton. - 11th ed. - New York : McGraw-Hill, c1997. - 624 p. : col. ill. ; 26 cm.
Includes bibliographical references and indexes.
0071147357
96019807
Marketing.
658.8 / E859