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Marketing Research : Within a Changing Information Environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau.

by Hair, Joseph F | Bush, Robert P | Ortinau, David J.

Edition: 2nd ed.Material type: Text Text; Literary form: Not fiction Publisher: Boston : McGraw-Hill/Irwin, 2003 2003Availability: Items available for loan: [Call number: 658.83 HAI] (2). Items available for reference: [Call number: 658.83 HAI] (1).

Marketing / Roger A. Kerin ... [et al.].

by Kerin, Roger A.

Edition: 8th ed.Material type: Text Text; Literary form: Not fiction Publisher: New York : McGraw-Hill/Irwin,2006. 2006Online access: Publisher description | Table of contents only Availability: Items available for loan: [Call number: 658.8 MAR] (2).