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The Best Digital Marketing Campaigns in the World : Mastering the Art of Customer Engagement / Damian Ryan and Calvin Jones.

by Ryan, Damian | Jones, Calvin.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London : Kogan Page, 2011Availability: Items available for loan: [Call number: 658.872 RYA] (2). Checked out (1).

Social media : a critical introduction / Christian Fuchs.

by Fuchs, Christian.

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Publisher: Los Angeles : SAGE, 2014Availability: Items available for loan: [Call number: 302.231 FUC] (1).

Brand media strategy : integrated communications planning in the digital era / Antony Young.

by Young, Antony, 1964-.

Edition: 2nd. ed.Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Publisher: New York : Brand Media Strategy / Palgrave Macmillan, c.2014Availability: Items available for loan: [Call number: 658.827 YOU] (1).

Social media analytics : effective tools for building, interpreting, and using metrics / Marshall Sponder ; foreword by Avinash Kaushik.

by Sponder, Marshall | Kaushik, Avinash [author of introduction, etc.].

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Publisher: New York : Mcgraw-Hill, c.2012Availability: Items available for loan: [Call number: 658.872 SPO] (1).

Technologies, social media, and society / edited by Daniel Mittleman.

by Mittleman, Daniel [editor.].

Edition: 20th ed. Annual ed.Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Publisher: [S. l.] : Mc-Graw Hill Education, c.2014Availability: Items available for loan: [Call number: 303.483 TEC] (1).

Social marketology : improve your social media processes and get customers to stay forever / Ric Dragon.

by Dragon, Ric.

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Publisher: New York : McGraw-Hill, c.2012Availability: Items available for loan: [Call number: 658.872 DRA] (1).

Social media analytics : effective tools for building, interpreting, and using metrics / Marshall Sponder ; foreword by Avinash Kaushik.

by Sponder, Marshall.

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Publisher: New York : The Mcgraw-Hill Companies, c.2012Availability: Items available for loan: [Call number: 658.872 SPO] (1).

Social networks : analysis and case studies / editors Şule Gündüz-Öğüdücü, A. Şima Etaner-Uyar.

by Gündüz-Ögüdücü, Şule [editor.] | Etaner-Uyar, A. Şima [editor.].

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Publisher: Wien : Springer, c.2014Online access: Publisher description | Table of contents only Availability: Items available for loan: [Call number: 006.754 SOC] (1).

Rethinking reputation : how PR trumps marketing and advertising in the new media world / Fraser P. Seitel, John Doorley.

by Seitel, Fraser P [author.] | Doorley, John [author.].

Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: New York : Palgrave Macmillan, 2012Availability: No items available Checked out (1).