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The strategy and tactics of pricing : a guide to growing more profitably / Thomas T. Nagle, John E. Hogan, Joseph Zale.

by Nagle, Thomas T | Hogan, John E | Zale, Joseph.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : Prentice Hall, c2011Availability: Items available for loan: [Call number: 658.816 NAG] (3).

The Oxford handbook of pricing management / edited by Özalp Özer, Robert Phillips.

by Özer, Özalp, 1974- [editor.] | Phillips, Robert L. (Robert Lewis), 1955- [editor.].

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Publisher: Oxford : Oxford University Press, 2014Other title: Handbook of pricing management | Pricing management.Availability: Items available for loan: [Call number: 658.816 OXF] (1).