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Strategic Marketing / David W. Cravens, Nigel F. Piercy.

by Cravens, David W | Piercy, Nigel.

Edition: 8th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill Irwin,2003 2003Online access: Publisher description | Table of contents Availability: Items available for loan: [Call number: 658.802 CRA] (1).

Marketing Research : Within a Changing Information Environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau.

by Hair, Joseph F | Bush, Robert P | Ortinau, David J.

Edition: 2nd ed.Material type: Text Text; Literary form: Not fiction Publisher: Boston : McGraw-Hill/Irwin, 2003 2003Availability: Items available for loan: [Call number: 658.83 HAI] (2). Items available for reference: [Call number: 658.83 HAI] (1).

Marketing / Roger A. Kerin ... [et al.].

by Kerin, Roger A.

Edition: 8th ed.Material type: Text Text; Literary form: Not fiction Publisher: New York : McGraw-Hill/Irwin,2006. 2006Online access: Publisher description | Table of contents only Availability: Items available for loan: [Call number: 658.8 MAR] (2).

Fundamentals of Marketing / William J. Stanton, Michael J. Etzel, Bruce J. Walker.

by Stanton, William J | Etzel, Michael J | Walker, Bruce J.

Edition: 10th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, c1994Availability: Items available for loan: [Call number: 658.8 STA] (1).

Introduction to E-Commerce / Jeffrey F. Rayport, Bernard J. Jaworski.

by Rayport, Jeffrey F | Jaworski, Bernard J.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill Irwin MarketspaceU, c2004Online access: Publisher description | Table of contents only Availability: Items available for loan: [Call number: 658.84 RAY] (12). Items available for reference: [Call number: 658.84 RAY] (1).