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Marketing research / Carl McDaniel, Jr., Roger Gates.

by McDaniel, Carl D | Gates, Roger H, 1942-.

Edition: 7th ed.Material type: Text Text Publisher: Hoboken, NJ : Wiley,2007 2007Online access: Publisher description | Table of contents Availability: Items available for loan: [Call number: 658.83 MCD] (1).

Marketing research : methodological foundations / Gilbert A. Churchill, Jr., Dawn Iacobucci.

by Churchill, Gilbert A | Iacobucci, Dawn.

Edition: 8th ed.Material type: Text Text Publisher: Australia : Thomson/South-Western, c2002Availability: Items available for loan: [Call number: 658.83 CHU] (1).

Marketing Research : Within a Changing Information Environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau.

by Hair, Joseph F | Bush, Robert P | Ortinau, David J.

Edition: 2nd ed.Material type: Text Text; Literary form: Not fiction Publisher: Boston : McGraw-Hill/Irwin, 2003 2003Availability: Items available for loan: [Call number: 658.83 HAI] (2). Items available for reference: [Call number: 658.83 HAI] (1).

Market intelligence : how and why organizations use market research / Martin Callingham.

by Callingham, Martin.

Material type: Text Text Publisher: London ; Sterling, Va. : Kogan Page,2004 2004Other title: How and why organizations use market research.Online access: Table of contents | Publisher description Availability: Items available for loan: [Call number: 658.83 CAL] (1).

Exploring marketing research / William G. Zikmund.

by Zikmund, William G.

Edition: 5th ed. International ed.Material type: Text Text Publisher: Fort Worth : Dryden Press,c1994. c1994Availability: Items available for loan: [Call number: 658.83ZIK] (1).

Market research in action: a guide for company management./ Michael Roe

by Roe, Michael | Economic Development Committee for the Mechanical Engineering Industry.

Material type: Text Text Publisher: London, H.M.S.O.,1971 1971Availability: Items available for loan: [Call number: 658.83ROE] (1).

Marketing research : an applied orientation / Naresh K. Malhotra.

by Malhotra, Naresh K.

Edition: 2nd ed.Material type: Text Text Publisher: Upper Saddle River, N.J. : Prentice Hall,c1996. c1996Availability: Items available for loan: [Call number: 658.83MAL] (1). Items available for reference: [Call number: 658.83MAL] (1).

Brands laid bare : using market research for evidence-based brand management / Kevin Ford.

by Ford, Kevin.

Material type: Text Text Publisher: Chichester, West Sussex, England ; Hoboken, NJ : John Wiley & Sons,2005 2005Online access: Publisher description | Table of contents only Availability: Items available for loan: [Call number: 658.827 FOR] (1).

Marketing research : an international approach / an international approach / Marcus J. Schmidt, Svend Hollensen.

by Schmidt, Marcus | Hollensen, Svend.

Material type: Text Text Publisher: Harlow, England ; New York : Prentice Hall/Financial Times,2006 c2006Availability: Items available for loan: [Call number: 658.84SCH] (1).

Marketing Research : Concepts, Practices, and Cases / Sunanda Easwaran, Sharmila J. Singh.

by Easwaran, Sunanda | Singh, Sharmila J.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Oxford ; New York : Oxford University Press, c2006Availability: Items available for loan: [Call number: 658.83 EAS] (1).

Marketing Research : An Applied Approach / Naresh K. Malhotra & David F, Birks

by Malhotra, Naresh K | Birks, David F.

Edition: Rev. 2nd European ed.Material type: Text Text; Literary form: Not fiction Publisher: Upper Saddle River, N.J. : Prentice Hall, 2006 2006Availability: Items available for loan: [Call number: 658.83 MAL] (2).

Qualitative Marketing Research : A Cultural Approach / Johanna Moisander and Anu Valtonen.

by Moisander, Johanna | Valtonen, Anu.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London : Thousand Oaks : SAGE, c2006Online access: Publisher description | Table of contents only Availability: Items available for loan: [Call number: 658.83 MOI] (1).

Statistics for marketing and consumer research / Mario Mazzocchi.

by Mazzocchi, Mario.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Los Angeles : Sage, 2008Online access: Table of contents only Availability: No items available Checked out (1).

Basic marketing research : Using Microsoft Excel data analysis / Alvin C. Burns, Ronald F. Bush.

by Burns, Alvin C | Bush, Ronald F.

Edition: 2nd ed. Pearson International Edition.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2008Availability: Items available for loan: [Call number: 658.830285554 BUR] (1).

The Practice of Market Research : An Introduction / Yvonne McGivern.

by McGivern, Yvonne.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Harlow, England : Prentice Hall/Financial Times, c2009Availability: Items available for loan: [Call number: 658.83 MCG] (1).

The Marketing Review /

Material type: Continuing resource Continuing resource; Format: print Publisher: Helensburgh, Scotland : Westburn Publishers, c2007Availability: Items available for loan: [Call number: 658.8005 MAR] (1).

Marketing Research : An Applied Approach / Naresh K. Malhotra.

by Malhotra, Naresh K.

Edition: 6th ed. Global EditionMaterial type: Text Text; Literary form: Not fiction Publisher: Boston : Prentice Hall, c2010Availability: Items available for loan: [Call number: 658.83 MAL] (2). Items available for reference: [Call number: 658.83 MAL] (1).
Checked out (1).

Marketing management / Philip Kotler ... [et al.].

by Kotler, Philip.

Edition: Arab world ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Harlow : Pearson Education, 2012Availability: Items available for loan: [Call number: 658.8 MAR] (5). Items available for reference: [Call number: 658.8 MAR] (1).
Checked out (3).

Marketing research : an applied orientation / Naresh K. Malhotra, Imad B. Baalbaki, Nada Nasr Bechwati.

by Malhotra, Naresh K | Baalbaki, Imad B | Nasr Bechwati, Nada.

Edition: Arab world ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Harlow, Essex : Pearson Education Limited, c.2013Availability: Items available for loan: [Call number: 658.83 MAL] (5). Items available for reference: [Call number: 658.83 MAL] (1).

Marketing management and information technology / Keith Fletcher.

by Fletcher, Keith, 1948-.

Edition: 1st ed.Material type: Text Text; Literary form: Not fiction ; Audience: General; Publisher: New York, United States : Prentice Hall International, 1990Availability: Items available for loan: [Call number: 658.802 FLE] (1).