BUE Library catalog › Results of search for '(su:{Target marketing}) AND (su:{Cross-cultural studies.})'

Refine your search

Availability
- Limit to currently available items.
Item types
- Book - (Non borrowing) (6)
- Book - Borrowing (23)
- Reference (NB) (1)
- SREF (1)
Authors
- Belch, George E. (1)
- Cateora, Philip R. (1)
- Caywood, Clarke L. (1)
- Deschampsneufs, Henry. (1)
- Doole, Isobel, (1)
- Easwaran, Sunanda. (1)
- Ginter, Peter M. (1)
- Halliburton, Chris. (1)
- Halliburton, Chris. (1)
- Hollensen, Svend. (2)
- HuÌ(nerberg, Reinhard. (1)
- Kerin, Roger A. (1)
- Lowe, Robin, (2)
- Mooij, Marieke K. de, (2)
- Paley, Norton (1)
- Peterson, Robert A. (1)
- Ryan, Damian. (1)
- Speh, Thomas W. (2)
- Weinberg, Tamar (1)
- Wilson, Alan M. (1)
- Show more
- Show less
Topics
- Advertising (2)
- Advertising campaigns (1)
- Advertising. (1)
- Communication in management. (1)
- Communication in marketing. (2)
- Consumer behavior (2)
- Export marketing (7)
- Export marketing. (2)
- Foreign trade promotion (1)
- Industrial marketing (2)
- International business enterprises (1)
- Internet marketing (2)
- Marketing (6)
- Marketing. (2)
- Public relations. (1)
- Relationship marketing (1)
- Sales promotion. (1)
- Small business (1)
- Social media. (1)
- Target marketing (2)
- Show more
- Show less
Places
- Great Britain (1)
Locations
- First floor (23)
- Ground Floor (1)
Series
- Pearson custom library (1)

		1844800253 International marketing strategy : analysis, development, and implementation / Isobel Doole, and Robin Lowe. by Doole, Isobel \| Lowe, Robin, 1945-. Material type: Text Publisher: Australia : Thomson ,2004 2004Availability: Items available for loan: [Call number: 658.848 DOO] (1). Log in to add tags Add to cart (remove)
		0070583374 Relationship Marketing : Text and Cases / S. Shajahan by Shajahan, S. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Tata McGraw-Hill, 2004 2004Availability: Items available for loan: [Call number: 658.812 SHA] (1). Log in to add tags Add to cart (remove)
		0131192310 Cases in strategic marketing / [edited by] Linda E. Swayne, Peter M. Ginter. by Swayne, Linda \| Ginter, Peter M. Edition: 2nd ed.Material type: Text Publisher: Englewood Cliffs, N.J. : Prentice Hall,c1993. c1993Availability: Items available for loan: [Call number: 658.802SWA] (1). Log in to add tags Add to cart (remove)
		020163189X European marketing : readings and cases / [edited] by Chris Halliburton, Reinhard HuÌ(nerberg. by Halliburton, Chris \| Halliburton, Chris \| HuÌ(nerberg, Reinhard. Material type: Text Publisher: Wokingham, England ; Reading, Mass. : Addison-Wesley,c.1993. c.1993Availability: Items available for loan: [Call number: 658.80094HAL] (1). Log in to add tags Add to cart (remove)
		8124203148 The Marketing strategy : A handbook/ Norton Paley by Paley, Norton. Material type: Text Publisher: New Delhi: Crest pulishing house,2004 2004Availability: Items available for loan: [Call number: 658.8PAL] (1). Log in to add tags Add to cart (remove)
		0131871528 Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson. by Kerin, Roger A \| Peterson, Robert A. (Robert Allen), 1944-. Edition: 11th ed.Material type: Text Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall,c2007. c2007Availability: Items available for loan: [Call number: 658.802KER] (1). Log in to add tags Add to cart (remove)
		0324362722 Marketing strategy / O.C. Ferrell, Michael D. Hartline. by Ferrell, O. C \| Hartline, Michael D. Edition: 4th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Mason, OH : Thomson South-Western,2008 c2008Online access: Table of contents only Availability: Items available for loan: [Call number: 658.802 FER] (6). Items available for reference: [Call number: 658.802 FER] (1). Log in to add tags Add to cart (remove)
		0195676963 Marketing Research : Concepts, Practices, and Cases / Sunanda Easwaran, Sharmila J. Singh. by Easwaran, Sunanda \| Singh, Sharmila J. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Oxford ; New York : Oxford University Press, c2006Availability: Items available for loan: [Call number: 658.83 EAS] (1). Log in to add tags Add to cart (remove)
		No cover image available International Marketing / Philip R. Cateora, Mary C. Gilly & John L. Graham by Cateora, Philip R \| Gilly, Mary C \| Graham, John L. Edition: 14th ed.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publisher: New York : McGraw- Hill, c.2009Availability: Items available for loan: [Call number: 658.848 CAT] (7). Items available for reference: [Call number: 658.848 CAT] (1). Log in to add tags Add to cart (remove)
		1412970415 Global Marketing and Advertising : Understanding Cultural Paradoxes / Marieke de Mooij. by Mooij, Marieke K. de, 1943-. Edition: 3rd ed.Material type: Text; Literary form: Not fiction Publisher: Los Angeles : SAGE, 2010 c2010Availability: Items available for loan: [Call number: 658.802 MOO] (1). Log in to add tags Add to cart (remove)
		0273706780 Global Marketing : A Decision-oriented Approach / Svend Hollensen. by Hollensen, Svend. Edition: 4th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Harlow, England : Financial Times Prentice Hall, c2007Availability: Items available for loan: [Call number: 658.84 HOL] (1). Log in to add tags Add to cart (remove)
		0324361041 Business Marketing Management : B2B / Michael D. Hutt, Thomas W. Speh. by Hutt, Michael D \| Speh, Thomas W. Edition: 9e [ed.].Material type: Text; Format: print ; Literary form: Not fiction Publisher: Australia : Thomson South-Western, c2007Online access: Table of contents only Availability: Items available for loan: [Call number: 658.804 HUT] (1). Items available for reference: [Call number: 658.804 HUT] (1). Log in to add tags Add to cart (remove)
		0470505745 Global Marketing Management / Masaaki Kotabe, Kristiaan Helsen. by Kotabe, Masaaki \| Helsen, Kristiaan. Edition: 5th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, N.J. : John Wiley & Sons, c2011Availability: Items available for loan: [Call number: 658.84 KOT] (3). Log in to add tags Add to cart (remove)
		0071314407 Advertising and Promotion : an Integrated Marketing Communications Perspective / George E. Belch & Michael A. Belch. by Belch, George E. (George Edward), 1951- \| Dietzel, Jörg, 1961- \| Belch, Michael A. Edition: 9th ed. / with contributions by Jörg Dietzel.Material type: Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill/Irwin, c2012Availability: Items available for loan: [Call number: 659.1 BEL] (5). Items available for reference: [Call number: 659.1 BEL] (1). Checked out (1). Log in to add tags Add to cart (remove)
		0071767460 The Handbook of Strategic Public Relations and Integrated Marketing Communications / Edited by Clarke L. Caywood by Caywood, Clarke L [edt.]. Edition: 2nd ed. ; Fully rev. & UpdatedMaterial type: Text; Format: print ; Literary form: Not fiction Publisher: Maidenhead : McGraw-Hill Professional, c2012Availability: Items available for reference: [Call number: 659.2 HAN] (3). Log in to add tags Add to cart (remove)
		0749460628 The Best Digital Marketing Campaigns in the World : Mastering the Art of Customer Engagement / Damian Ryan and Calvin Jones. by Ryan, Damian \| Jones, Calvin. Material type: Text; Format: print ; Literary form: Not fiction Publisher: London : Kogan Page, 2011Availability: Items available for loan: [Call number: 658.872 RYA] (2). Checked out (1). Log in to add tags Add to cart (remove)
		0596156812 The new community rules : marketing on the social web / Tamar Weinberg. by Weinberg, Tamar. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publisher: Beijing : O'Reilly, c.2009Availability: Items available for loan: [Call number: 658.872 WEI] (1). Log in to add tags Add to cart (remove)
		1292040335 Marketing of high-technology products and innovations / Mohr, Sengupta, Slater. by Mohr, Jakki J \| Sengupta, Sanjit \| Slater, Stanley F. Edition: 3rd ed., Pearson new international ed.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publisher: Harlow : Pearson Education Limited, c.2014Availability: Items available for loan: [Call number: 658.8 MOH] (1). Log in to add tags Add to cart (remove)
		007716931X Services marketing : integrating customer focus across the firm / Alan Wilson ... [et al.] by Wilson, Alan M. Edition: 3rd European ed.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publisher: Berkshire : McGraw-Hill Higher Education, c.2016Availability: No items available Checked out (1). Log in to add tags Add to cart (remove)

BUE Library

Refine your search

Availability

Item types

Authors

Topics

Places

Locations

Series