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Consumer behavior : building marketing strategy / Del I. Hawkins, David L. Mothersbaugh, Roger J. Best.

by Hawkins, Del l | Hawkins, Del I | Mothersbaugh, David L | Best, Roger J.

Edition: 10th ed.Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston : McGraw-Hill/Irwin, c.2007Online access: Publisher description | Table of contents only Availability: Items available for loan: [Call number: 658.83420973 HAW] (6).

Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney.

by Hawkins, Del I | Best, Roger J | Coney, Kenneth A.

Edition: 7th ed.Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Massachusetts : The McGraw-Hill Companies, Inc., c.1998Availability: Items available for loan: [Call number: 658.83420973 HAW] (1).

Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney.

by Hawkins, Del I | Best, Roger J | Coney, Kenneth A.

Edition: 9th ed.Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Publisher: New York : McGraw-Hill/Irwin / The McGraw-Hill Companies, Inc., c.2004Availability: Items available for loan: [Call number: 658.83420973 HAW] (3).

Consumer behavior : building marketing strategy / Del I. Hawkins, David L. Mothersbaugh.

by Hawkins, Del I | Mothersbaugh, David L.

Edition: 11th ed. International ed.Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston : McGraw-Hill Irwin, c. 2010Availability: Items available for loan: [Call number: 658.83420973 HAW] (8). Items available for reference: [Call number: 658.83420973 HAW] (1).

Global Marketing and Advertising : Understanding Cultural Paradoxes / Marieke de Mooij.

by Mooij, Marieke K. de, 1943-.

Edition: 3rd ed.Material type: Text Text; Literary form: Not fiction Publisher: Los Angeles : SAGE, 2010 c2010Availability: Items available for loan: [Call number: 658.802 MOO] (1).

Consumer behavior : building marketing strategy / Del I. Hawkins, David L. Mothersbaugh.

by Hawkins, Del I | Mothersbaugh, David L.

Edition: 12th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York, NY : McGraw-Hill/Irwin, c2013Availability: Items available for loan: [Call number: 658.83420973 HAW] (3). Items available for reference: [Call number: 658.83420973 HAW] (9).
Checked out (1).

Management & organisational behaviour / Laurie J. Mullins With Gill Christy, Principal Lecturer in the Department of Human Resource and Marketing Management at the University of Portsmouth Business School.

by Mullins, Laurie J [author.] | Christy, Gill | Mullins, Laurie J. Management & organisational behaviour.

Edition: Tenth edition / Laurie J. Mullins with Gill Christy.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Harlow, England : Pearson, 2013Other title: Management and organisational behaviour.Availability: Items available for loan: [Call number: 658.4 MUL] (2). Items available for reference: [Call number: 658.4 MUL] (1).

Managing global organizations : a cultural perspective / Rabi S. Bhagat, Harry C. Triandis and Annette S. McDevitt.

by Bhagat, Rabi S, 1950- | Triandis, Harry Charalambos, 1926- | McDevitt, Annette S.

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Publisher: Cheltenham, United Kingdom ; Northampton, United States : Edward Elgar, c.2012Availability: Items available for loan: [Call number: 658.049 BHA] (1).

Microeconomics and behavior / Robert H. Frank and Edward Cartwright.

by Frank, Robert H | Cartwright, Edward.

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Publisher: New York : McGraw-Hill Education, c.2013Availability: Items available for loan: [Call number: 338.5 FRA] (1).

Global marketing and advertising : understanding cultural paradoxes / Marieke De Mooij.

by Mooij, Marieke K. de, 1943-.

Edition: 5th ed.Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Publisher: London ; Los Angeles : Sage Publications, 2019Availability: Items available for loan: [Call number: 658.802 MOO] (2). Items available for reference: [Call number: 658.802 MOO] (1).