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Principles of advertising & IMC / Tom Duncan.

by Duncan, Tom (Thomas R.).

Edition: 2nd ed., International ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: New York : McGraw-Hill / Irwin, c.2005Other title: Principles of advertising and IMC.Availability: Items available for loan: [Call number: 658.827 DUN] (1).

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Promotional strategy : an integrated marketing communication approach / James F. Engel ... [et al.]

by Engel, James F.

Edition: 9th ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Cincinnati : Pinnaflex Educational Resources, c.2000Availability: Items available for loan: [Call number: 658.8 PRO] (1).

Facebook marketing for dummies / by John Haydon.

by Haydon, John.

Edition: 5th ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Hoboken : John Wiley & Sons, c.2015Availability: Items available for loan: [Call number: 658.872 HAY] (1).

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