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Advertising and promotion : an integrated marketing communications perspective

by Belch, George E. (George Edward); Belch, Michael A.

Edition: 5th ed., International ed.Type: book Book bibliography bibliography; Literary form: not fiction ; Audience: Specialized; Publisher: New York : McGraw-Hill / Irwin, c.2001Availability: Copies available for loan: [659.1 BEL] (1). Actions: Log in to add tags. Add to cart
Computing essentials 2008

by O'Leary, Timothy J; O'Leary, Linda I.

Edition: Complete ed.International ed.Type: book Book dictionary ; Literary form: not fiction ; Audience: Specialized; Publisher: New York : McGraw-Hill / Irwin, 2008Availability: Copies available for loan: [004 OLE] (3). Actions: Add to cart
Fundamentals of multinational finance

by Moffett, Michael H; Stonehill, Arthur I; Eiteman, David K.

Edition: 3rd ed.Type: book Book; Literary form: not fiction ; Audience: Specialized; Publisher: Boston : Pearson Education, Inc., c.2009Availability: Copies available for loan: [332.042 MOF] (1). Copies available for reference: Central Library [332.042 MOF] (1 ).
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Fundamentals of business statistics

by Sweeney, Dennis J; Williams, Thomas A; Anderson, David R.

Edition: 5th ed., International student ed.Type: book Book; Literary form: not fiction ; Audience: Specialized; Publisher: Mason : South-Western, Cengage Learning, c.2009Availability: Copies available for loan: [519.5024658 SWE] (10). Copies available for reference: Central Library [519.5024658 SWE] (2 ).
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Global marketing

by Keegan, Warren J; Green, Mark C.

Edition: 6th ed., Global ed.Type: book Book bibliography bibliography; Literary form: not fiction ; Audience: Specialized; Publisher: Upper Saddle River : Pearson Education / Prentice Hall, c.2011Availability: Copies available for loan: [658.848 KEE] (3). Actions: Add to cart
Fundamental accounting principles

by Wild, John J.

Edition: 20th ed., Middle east ed.Type: book Book dictionary ; Literary form: not fiction ; Audience: Specialized; Publisher: New York : McGraw-Hill Higher Education, c.2012Availability: Copies available for loan: [657 FUN] (1). Checked out (5). Actions: Add to cart
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Understanding business

by Nickels, William G; McHugh, James M; McHugh, Susan M.

Edition: 11th ed., McGraw-Hill international ed.Type: book Book bibliography bibliography; Literary form: not fiction ; Audience: Specialized; Publisher: New York : McGraw-Hill Education, 2016Availability: Copies available for loan: [650 NIC] (1). Copies available for reference: Central Library [650 NIC] (2 ).
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Services marketing : integrating customer focus across the firm

by Wilson, Alan M.

Edition: 3rd European ed.Type: book Book bibliography bibliography; Literary form: not fiction ; Audience: Specialized; Publisher: Berkshire : McGraw-Hill Higher Education, c.2016Availability: Copies available for loan: [658.8 SER] (1). Actions: Add to cart