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Consumer behavior / Leon G. Schiffman, Joseph Wisenblit.

By: Schiffman, Leon G.
Contributor(s): Wisenblit, Joseph.
Material type: materialTypeLabelBookPublisher: Harlow : Pearson Education Limited, c.2015Edition: 11th ed., Global ed.Description: 492 p. : ill. (col.) ; 28 cm.ISBN: 9780273787136 ; 0273787136 .Subject(s): Consumer behavior | Motivation research (Marketing) | | BAEPS, Business Administration June2015 July2015DDC classification: 658.8342
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Baccah 658.8342 SCH (Browse shelf) Available 000042985
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Alahram 658.8342 SCH (Browse shelf) 326 Checked out 01/04/2018 000038854
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658.8342 SCH Consumer behavior / 658.8342 SCH Consumer behavior / 658.8342 SCH Consumer behavior / 658.8342 SCH Consumer behavior / 658.8342 SCH Consumer behavior / 658.8342 SCH Consumer behavior / 658.8342 SOL Consumer behavior :

Includes indexes.

Glossary : p. 453-470.

Bibliography : p. 429-452.

Sara elBakry

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