Relationship marketing : a consumer experience approach / Steve Baron, Tony Conway, Gary Warnaby.

By: Baron, Steve (J. Steve)
Contributor(s): Conway, Tony | Warnaby, Gary
Material type: TextTextSeries: Advanced marketing seriesPublisher: London : Sage Publications Inc., c.2010Description: viii, 202 p. : ill. ; 24 cmISBN: 9781412931212 (cloth); 9781412931229 (paper)Subject(s): Relationship marketing | Customer relations | | Communication and mass media June2015 October2015DDC classification: 658.812
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Item type Current location Collection Call number Vol info Status Date due Barcode Item holds
Book - Borrowing Book - Borrowing Central Library
First floor
Alahram 658.812 BAR (Browse shelf) 315 Available 000038668
Total holds: 0

Index : p. 198-202.

Includes bibliographical references.

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