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Global Marketing Management / Masaaki Kotabe, Kristiaan Helsen.

By: Kotabe, Masaaki
Contributor(s): Helsen, Kristiaan
Material type: TextTextPublisher: Hoboken, N.J. : John Wiley & Sons, c2011Edition: 5th edDescription: xxiii, 717 p., 12 p. of plates : ill. (some col.), col. maps ; 28 cmISBN: 0470505745 (pbk.) :; 9780470505748 (pbk.) :Subject(s): Export marketing -- Management | International business enterprises -- Management | Management and Business Studies | March2012DDC classification: 658.84
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Item type Current location Collection Call number Status Date due Barcode Item holds
Book - Borrowing Book - Borrowing Central Library
First floor
Baccah 658.84 KOT (Browse shelf) Available 000026543
Book - Borrowing Book - Borrowing Central Library
First floor
Baccah 658.84 KOT (Browse shelf) Available 000026544
Book - Borrowing Book - Borrowing Central Library
First floor
Baccah 658.84 KOT (Browse shelf) Available 000026545
Total holds: 0

"International student version."

Instructions to access the software in pocket attached to inside of front cover.

Includes bibliographical references and index.

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