Integrated marketing communications/ Hans Ouwersloot and Tom Duncan.
Contributor(s): Duncan, Tom (Thomas R.)
Material type: 
TextPublisher: London : McGraw-Hill, 2008Edition: European edDescription: xviii, 523 p. : ill. ; 27 cmISBN: 9780077111205 (pbk.)Subject(s): Communication in marketingDDC classification: 658.802
| Item type | Current location | Collection | Call number | Vol info | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
Book - Borrowing
|
Central Library First floor | Alahram | 658.802 OUW (Browse shelf) | 364 | Available | 000016051 |
Total holds: 0
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| 658.802 MOO Global marketing and advertising : | 658.802 MOO Global marketing and advertising : | 658.802 MOO Global marketing and advertising : | 658.802 OUW Integrated marketing communications/ | 658.802 PAR Contemporary Issues in Marketing and Consumer Behaviour/ | 658.802 PEL Marketing Communications / | 658.802 PEL Marketing communications : a European perspective / |
Includes bibliographical references and index
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