Principles of marketing / (Record no. 19856)

000 -LEADER
fixed length control field 01104cam a22003255a 4500
001 - CONTROL NUMBER
control field 016333286
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20161011100248.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130110t2014 enka frbd 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780273786993 (paperback) :
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0273786997 (paperback) :
040 ## - CATALOGING SOURCE
Original cataloging agency UK-WkNB
Language of cataloging eng
Transcribing agency UK-WkNB
Modifying agency Uk
-- EG-ScBUE
-- EG-ScBUE
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number KOT
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
9 (RLIN) 9038
245 10 - TITLE STATEMENT
Title Principles of marketing /
Statement of responsibility, etc Philip Kotler, Gary Armstrong.
250 ## - EDITION STATEMENT
Edition statement 15th ed., Global ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Harlow :
Name of publisher, distributor, etc Pearson Education Limited,
Date of publication, distribution, etc c.2014.
300 ## - PHYSICAL DESCRIPTION
Extent 716 p. :
Other physical details ill. (col.) ;
Dimensions 28 cm.
500 ## - GENERAL NOTE
General note "Pearson international edition"--Back cover.
500 ## - GENERAL NOTE
General note Index : p. 683-716.
500 ## - GENERAL NOTE
General note Glossary : p. 673-681.
500 ## - GENERAL NOTE
General note Includes student access code inside : My Marketing Lab.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
Source of heading or term BUEsh
9 (RLIN) 4499
651 ## - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Source of heading or term BUEsh
653 ## - INDEX TERM--UNCONTROLLED
Resource For college Communication and mass media
Arrived date list June2015
-- October2015
-- September2016
655 ## - INDEX TERM--GENRE/FORM
Form subdivision Text book
-- 33728
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Armstrong, Gary
Fuller form of name (Gary M.)
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Call number prefix 658.8 KOT
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- 2016-09-28
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- 2016-09-28
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- 2016-09-28
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- 2016-09-28
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- 2016-10-11
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Koha collection Permanent location Current location Shelving location Date acquired Source of acquisition Cost, normal purchase price Serial Enumeration / chronology Total Checkouts Total Renewals Full call number Barcode Checked out Date last seen Date last borrowed Cost, replacement price Koha item type
          Alahram Central Library Central Library First floor 2015-06-24 Purchase 269.00 314 4 6 658.8 KOT 000038921 2018-10-02 2017-11-15 2017-11-15 336.25 Book - Borrowing
          Baccah Central Library Central Library First floor 2016-09-28 Purchase 350.00       658.8 KOT 000033765   2019-07-31     Book - (Non borrowing)
          Baccah Central Library Central Library First floor 2016-09-28 Purchase 350.00   6 20 658.8 KOT 000033766   2019-07-31 2018-11-01   Book - Borrowing
          Baccah Central Library Central Library First floor 2016-09-28 Purchase     5 41 658.8 KOT 000033767   2019-07-31 2017-09-28   Book - Borrowing
          Baccah Central Library Central Library First floor 2016-09-28 Purchase     3 27 658.8 KOT 000033768   2019-07-31 2017-10-30   Book - Borrowing
          Baccah Central Library Central Library First floor 2016-09-28 Purchase     5 12 658.8 KOT 000033769   2019-07-31 2017-09-26   Book - Borrowing
          Baccah Central Library Central Library First floor 2016-09-28 Purchase     8 23 658.8 KOT 000033770   2019-07-31 2018-11-26   Book - Borrowing
          Baccah Central Library Central Library First floor 2016-10-11 Purchase     5 15 658.8 KOT 000033995   2019-07-31 2018-09-27   Book - Borrowing
          Baccah Central Library Central Library First floor 2016-10-11 Purchase     5 7 658.8 KOT 000033996   2019-07-31 2017-09-26   Book - Borrowing

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