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Relationship marketing : (Record no. 19687)

000 -LEADER
fixed length control field 00960cam a22002895a 4500
001 - CONTROL NUMBER
control field 15930810
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20151028110314.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 091002t2010 enka frb 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781412931212 (cloth)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781412931229 (paper)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Language of cataloging eng
Modifying agency EG-ScBUE
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.812
Item number BAR
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Baron, Steve
Fuller form of name (J. Steve)
9 (RLIN) 38591
245 10 - TITLE STATEMENT
Title Relationship marketing :
Remainder of title a consumer experience approach /
Statement of responsibility, etc Steve Baron, Tony Conway, Gary Warnaby.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London :
Name of publisher, distributor, etc Sage Publications Inc.,
Date of publication, distribution, etc c.2010.
300 ## - PHYSICAL DESCRIPTION
Extent viii, 202 p. :
Other physical details ill. ;
Dimensions 24 cm.
490 0# - SERIES STATEMENT
Series statement Advanced marketing series
500 ## - GENERAL NOTE
General note Index : p. 198-202.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Relationship marketing.
Source of heading or term BUEsh
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Customer relations.
Source of heading or term BUEsh
651 ## - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Source of heading or term BUEsh
653 ## - INDEX TERM--UNCONTROLLED
Resource For college Communication and mass media
Arrived date list June2015
-- October2015
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Conway, Tony.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Warnaby, Gary.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Call number prefix 658.812 BAR
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Koha collection Permanent location Current location Shelving location Date acquired Source of acquisition Cost, normal purchase price Serial Enumeration / chronology Total Checkouts Total Renewals Full call number Barcode Date last seen Date last borrowed Cost, replacement price Koha item type
          Alahram Central Library Central Library First floor 2015-06-16 Purchase 257.00 315 1 2 658.812 BAR 000038668 2019-07-31 2016-10-24 321.25 Book - Borrowing