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Theaker, Alison.

The public relations handbook / Alison Theaker. - London ; New York : Routledge, 2001. - viii, 289 p. : ill. ; 24 cm. - Media practice .

Includes bibliographical references (p. [277]-284) and index.

0415213339 0415213347 (pbk.)

00065306


Corporations--Public relations.

659.2 / T3748